To be widely recognised for providing safe, personal and effective care

• Put safety and quality at the heart of everything we do
• Invest in and develop our workforce
• Work with key stakeholders to develop effective partnerships
• Encourage innovation and pathway reform and deliver best practice

• Put patients first
• Respect the individual
• Act with integrity
• Serve the community
• Promote positive change

• Quality is our organising principle
• We strive to improve quality and increase value
• Clinical leadership influences all our thinking
• Everything is delivered by and through our clinical divisions
• Support departments - support patient care
• We deliver what we say we will deliver
• Compliance with standards and targets is a must
• This helps secure our independence and influence
• We understand the world we live in, deal with it's difficulties and celebrate our successes

• Reducing mortality
• Avoiding unnecessary admissions
• Enhancing communications and engagement
• Delivering reliable care
• Timeliness of care